Optimising the quality of life for people living with disability since 1938

(08) 6282 1900

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Optimising the quality of life for people living with disability since 1938 |

(08) 6282 1900

$1.5million plus so much more

Recognising 11 years of support from AHG

Many WA organisations are proud of their support for the local community, whether it is through sponsorship, events, philanthropy or strategic alliances.

Few however, can boast the passion and commitment demonstrated by Bronte Howson (Managing Director) and Tony Salerno (GM WA Auto) at Rocky Bay’s annual fundraiser in March – the Automotive Holdings Group (AHG) Corporate Golf Day.

2014 AHG golf day raises $150,000

This prestigious event brings together AHG staff, dealers, suppliers and business contacts to enjoy a round of golf, prior to big spending at the fundraising auction. Many have come year in, year out to show their support for Rocky Bay. In 2003, Bronte was touched by the work Rocky Bay does and the concept of hosting a charity golf day was put forward. Since then over $1.5 million has been raised for Rocky Bay, with every cent going to projects supporting people living with disability.

$150,000 raised at this year’s golf day will go towards an assistive technology and environmental controls project. Rocky Bay’s Assistive Technology team custom-design independent living solutions, integrating the latest technology with accessible interfaces. This enables people with limited mobility to control their environment giving them more independence.

Bronte’s emotional plea

After this years auction, Bronte made a plea to guests to make further donations, promising to match all donations made. “We’ve all had a case of cramp where you have to jump out of bed at night…” he said during his emotional speech. “Well imagine being the parents of a small child who can’t move – having to get up to turn them every two hours to ensure they don’t get a cramp or get bed sores. That was the personal story I heard at the beginning which has stuck with me to this day.”

This message resonated with guests and the donations flowed in – funds raised reached an amazing $150,000 which once again makes this the biggest golf day in WA and one of the biggest in Australia.

A big thank you

Rocky Bay would like to extend our sincere gratitude to Bronte Howson, Tony Salerno and everyone at AHG for their ongoing support. We would also like to acknowledge all sponsors and those who came on the day, made donations or donated auction items, without which we would not have been able to raise such an amazing sum. Indeed support from the West Australian business community has been huge over the years with all funds going to support people living with disability.

2014 sponsors

As well as event partner and main sponsor AHG, there were a number of other sponsors. Thanks go to JLT, Ansvar, Motor One, AMC Commercial Cleaning, Sylex Ergonomics, Leeuwin Estate, Randstad and Carlton & United Breweries.

Healthy partnership

Bronte and AHG’s support through the years has gone beyond just the golf day. Through favourable vehicle fleet pricing, donation of a van and regular volunteering support, AHG support not only raises funds but also reduces operating costs for Rocky Bay.

Rocky Bay has recently begun providing training to AHG staff in manual handling and occupational health and safety, which provides further income to support people with disability.

“We are extremely grateful for the ongoing support of Bronte, Tony, AHG and all those who support Rocky Bay through the annual golf day,” said Michael Tait, Rocky Bay Chief Executive Officer.

“We are very fortunate to receive government funding for provision of basic services which means that 100% of funds raised at the golf day can be used for projects which really make a difference to the quality of life for people living with disability.”

AHG themselves benefit from opportunities for staff engagement, cost effective training and the kudos of being associated with a well known, trusted organisation supporting many thousands of West Australians living with disability. Indeed AHG’s recent ‘Easy as 123’ national TV advertising campaign highlighted their support for Rocky Bay, strengthening the AHG brand through association.


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